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Quality & Performance

Loriet activewear is inspired by performance, guided by comfort, and dedicated to quality. In 2015, we have expanded our Tennis lines and developed a Streetwear line for Men, as well as Yoga, Fitness, Lounge and Swim wear for Women. Loriet products are available online, in proshops, at specialty retail stores throughout the U.S. and in select international markets.

Pursuing Success

We are committed to creating innovative apparel for incredible players and coaches, non-profits, Youth and Community associations. Since our first week of sales, Loriet has proudly provided quality apparel to high-end sports facilities, coaches, and professional athletes through our Team Loriet program. Contact us if you are interested in learning more about Team Loriet.

Connect with Loriet

To find out about Loriet products and players, life on the Tour, and what inspires the Loriet design team in the world of sports, fashion and culture visit our News & Events page, join the Loriet Sports page on Facebook, or Follow us on Tumblr and Pinterest. You will you also get up-to-date information about new product offerings, events, sports articles, healthy lifestyle tips and much more. Stay Connected!

Loriet Live

The Lion's Den

Make the Lion's Den your source for exercises, technique, eating and more. Here, Loriet brings the knowledge, expertise and experience of acclaimed coaches and trainers directly to you.
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Loriet's Growing Global Presence

Loriet knows no borders. We strive for an international presence through partnering with athletes, organizations and events worldwide.The Loriet Blue Map illustrates where you can find Loriet around the World.

Loriet Fabric Technology

Our fabrics have been developed and tested to garantee high performance and comfort for both professional and amateur players, as well as coaches or the casual wearer: Active Cool, Breathe Free and VentTech fabrics. More...

Loriet Revolution Poly Strings

Tested and used by professional players, the Revolution strings, which include tournament polyester and synthetic strings, fit perfectly into Loriet's performance product line-up.
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Read our Tumblr Blog

Get updates, interesting developments, and the latest deals on our Tumblr blog 'From the Lion's Mouth'. Click here...

Upcoming and recent events


Mixed Results at the 2015 US Open

It was all about Serena Williams and her Calendar Slam for most of the weeks leading up to the US Open as well as the first 12 days of the tournament. However, Roberta Vinci amazed everyone including herself, as she took out Serena in the semi-finals in a spirited contest. Her opponent in the final was another Italian Flavia Penetta. Penetta won the trophy in what was one of the most unexpected finals in US Open history. In the Men's Draw, it was the opposite with another Djokovic-Federer final, with world #1 Djokovic winning his 10th Grand Slam trophy.


Loriet at the US Open pre-qualies in New Haven

Most of the top players on the ATP and WTA tour were getting ready for the US Open by battling in the US Open Series events. Many other players looked to earn their spot through the pre-qualifying event held in New Haven, CT. The winners in the men's and women's draws earned a wildcard into the US Open qualification draw. Loriet had 3 players competing: Nikita Kryvonos (Men's), Jennifer Elie and Nika Kukharchuk (Women's). While all 3 players competed hard, Jennifer Elie was able to win the Women's Draw and move on to the Qualifying Draw of the US Open in National Tennis Center.


$3,000 Loriet Open at the Bradenton Country Club

Loriet hosted its second Open event of 2015 at the Bradenton Country Club in Sarasota, FL. Players competed in 15 divisions, and several World Ranked players faced offin the Men's Open Singles and Doubles. American player Tommy Mylnikov took the top prizes in the Men's Singles and Doubles. Please visit our Tournament Page for more information and to take a look at the draws and full results.


$2,500 Loriet-MBYC Men's Tennis Event

Hosted by a scenic beach club in Westchester, the 2015 Loriet-MBYC Open was a resounding success. In Singles, France's Alexandre Lacroix was our repeat Champion, after winning 2014, as he beat Freddy Luciani from Venezuela in an intense final. In Doubles, winners Dan Cochrane and Phillip Simmonds easily dominated the draw. Visit our Tournament Page for more information and all of the results from our 2014 and 2015 events.